Research/Areas of Interest: Coporate Political Strategies, Social Pressures, Political Risk, Strategy and Competitive Advantage, Internationalization of Multilatinas.


  • PhD in Industrial Engineer, Strategy and Competiion, Universidade Federal de Santa Catarina, Florianopolis, Brazil, 2002
  • MS Industrial Enginner, Business and Competition, Universidade Federal de Santa Catarina, Florianopolis, Brazil, 1997
  • BS Civil Engineering, Building Systems, Universidade Federal do Ceará, Fortaleza, Brazil, 1994


Rodrigo B DeMello (Bandeira de Mello) is a Visiting Associate Professor of Strategy specialized in Latin America. He has a full-time position as Associate Professor at the Girard School of Business, Merrimack College, in Massachusetts. Rodrigo is also a visiting professor at the University of Paris Dauphine and University Lyon III, in France. Previously, he was an Associate Professor at the Getulio Vargas Foundation (FGV) in Sao Paulo, Brazil, a leading business school in Latin America. Rodrigo was also a Visiting Scholar at The Wharton School and at the Political Science Department of the MIT. His research interests include the role of governments and the effects of political risks and social pressures on the competitive advantage and internationalization of firms. His paper about the political stigmatization of foreign multinationals appeared in the top 10 finalists list for the Best Paper Prize at the 2018 Strategic Management Society Meeting in Paris. His research about the relationship between business and governments has featured in major news media outlet in Brazil. Rodrigo has also experience as a consultant, and as a manager in the tech and engineering industries, as well as in the public sector as a manager in charge of public-private partnerships. During more than twenty years of continuous teaching in institutions around the world, Rodrigo has developed a teaching method based on case writing for the development of managerial capabilities that helped many instructors in Brazil.
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Selected Publications

Gatigon, A., Gama, M., & Bandeira De Mello, R. (n.d.). The Returns to Nonmarket Strategies During Institutional Transitions: Investor Reactions to Actor and Tie Characteristics. Organization Science.

Godinez, J., Bandeira de Mello, R., Sanchez-Barrios, L. J., & Khalik, M. A. (2022). Familiarity Does Not Breed Contempt: Curbing Subsidiary Corruption Through a Legitimacy-Enhanced Ownership Structure. Latin American Business Review, 23(3), 279-307. doi:10.1080/10978526.2021.1932518

Gama, M. A. B., & Bandeira-de-Mello, R. (2021). The effect of affiliation structure on the performance of pyramidal business groups. Journal of Business Research, 124, 24-37. doi:10.1016/j.jbusres.2020.11.041

Arreola, F., & Bandeira-de-Mello, R. (2018). The Differential Effects of Minority State Ownership Types on the Internationalization of Emerging Market Multinationals from Democratic States. Management International Review, 58(5), 845-869. doi:10.1007/s11575-018-0352-4

Bandeira-de-Mello, R., Fleury, M. T. L., Aveline, C. E. S., & Gama, M. A. B. (2016). Unpacking the ambidexterity implementation process in the internationalization of emerging market multinationals. Journal of Business Research, 69(6), 2005-2017. doi:10.1016/j.jbusres.2015.10.146

Lazzarini, S. G., Musacchio, A., Bandeira-de-Mello, R., & Marcon, R. (2015). What do state-owned development banks do? Evidence from BNDES, 2002-09. World Development, 66, 237-253. doi:10.1016/j.worlddev.2014.08.016

Xavier, W. G., Bandeira-de-Mello, R., & Marcon, R. (2014). Institutional environment and Business Groups' resilience in Brazil. Journal of Business Research, 67(5), 900-907. doi:10.1016/j.jbusres.2013.07.009

Carvalho, C. E., Bandeira-de-Mello, R., Gonçalves Vianna, S. L., & Marcon, R. (2009). Performance heterogeneity in latin america: An investigation into the transient effects of country of origin. Latin American Business Review, 10(4), 289-308. doi:10.1080/10978520903280604

Godoi, C., Bandeira De Mello, R., & Silva, A. (Eds.) (2006). Pesquisa Qualitativa em Estudos Organizacionais: Paradigmas, Estratégias e Métodos (in English, Qualitative Research in Organizational Studies: Paradigms, strategies and methods) (2 ed.). Saraiva. Retrieved from

Bandeira De Mello, R. (n.d.). Corporate Political Strategies. In R. Aldag (Ed.), Oxford Research Encyclopedia of Business and Management. Oxford University Press. doi:10.1093/acrefore/9780190224851.013.24